Category: Media

What’s in a byline?

Journalists are often told how important it is to ‘have a personal brand‘ in order to get your name out there. But what happens if your name changes? Does the journalist then have to start from scratch, with their former byline disappearing and taking their…

Futurity: add a dash of salt

As science journalists become fewer and further between, it’s only inevitable, it seems, that PR steps into the breach. Futurity is the latest venture to fill the gaping void formerly populated by reporters, comprising of press releases straight from the research centres themselves. The site…

A cut and paste blow to Google News?

Could Attributor sound the death knell to news content pirates? And could that extend to Google News, the Blackbeard of them all? Fingers crossed. Attributor, Roy Greenslade writes in The Guardian, “seeks to recoup a portion of the advertising revenue enjoyed by sites that “borrow”…

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